• Punët
• Rreth nesh
• Për punëdhënësit

Manpower Albania, on behalf of our client, is currently seeking an experienced and highly motivated Trade Marketing Manager who will be responsible for developing and implementing Trade Marketing strategies to increase brand presence, optimize market performance, and deliver strong sales results across diverse channels.

The role is best suited for a commercially minded professional with strong analytical skills and the ability to translate consumer and customer insights into effective trade marketing initiatives.

Key Responsibilities

• Develop and implement Trade Marketing strategies aligned with business objectives.
• Identify market trends, new business opportunities, and consumer insights to support company growth.
• Design and execute annual promotional plans and market activation activities.
• Collaborate closely with Sales and Marketing teams to ensure successful implementation of commercial initiatives.
• Analyze customer, channel, and product category performance and propose improvement measures.
• Develop customized customer-focused initiatives that increase sales and strengthen brand presence.
• Monitor the effectiveness of promotional activities and evaluate their results.
• Build and maintain strong professional relationships with clients and key stakeholders.
• Lead, coach, and develop the team to achieve departmental objectives.

Requirements

Experience

• Minimum of 4 years of experience in Marketing or Trade Marketing.
• Minimum of 2 years of experience in the FMCG industry.
• Experience in the beverage industry will be considered an advantage.

Skills & Competencies

• Advanced knowledge of Trade Marketing and sales channel management.
• Strong analytical and commercial acumen.
• Excellent communication, presentation, and negotiation skills.
• Strong project management abilities with the capacity to manage multiple priorities simultaneously.
• Results-oriented mindset and strong collaboration skills.
• Excellent command of the English language.
• Advanced proficiency in Microsoft Office, particularly Excel and PowerPoint.

Manpower Albania, on behalf of our client, is currently seeking an experienced and highly motivated Trade Marketing Manager who will be responsible for developing and implementing Trade Marketing strategies to increase brand presence, optimize market performance, and deliver strong sales results across diverse channels.

The role is best suited for a commercially minded professional with strong analytical skills and the ability to translate consumer and customer insights into effective trade marketing initiatives.

Key Responsibilities

• Develop and implement Trade Marketing strategies aligned with business objectives.
• Identify market trends, new business opportunities, and consumer insights to support company growth.
• Design and execute annual promotional plans and market activation activities.
• Collaborate closely with Sales and Marketing teams to ensure successful implementation of commercial initiatives.
• Analyze customer, channel, and product category performance and propose improvement measures.
• Develop customized customer-focused initiatives that increase sales and strengthen brand presence.
• Monitor the effectiveness of promotional activities and evaluate their results.
• Build and maintain strong professional relationships with clients and key stakeholders.
• Lead, coach, and develop the team to achieve departmental objectives.

Requirements

Experience

• Minimum of 4 years of experience in Marketing or Trade Marketing.
• Minimum of 2 years of experience in the FMCG industry.
• Experience in the beverage industry will be considered an advantage.

Skills & Competencies

• Advanced knowledge of Trade Marketing and sales channel management.
• Strong analytical and commercial acumen.
• Excellent communication, presentation, and negotiation skills.
• Strong project management abilities with the capacity to manage multiple priorities simultaneously.
• Results-oriented mindset and strong collaboration skills.
• Excellent command of the English language.
• Advanced proficiency in Microsoft Office, particularly Excel and PowerPoint.